Persuasive Speech


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Part one

1. Getting integrated: Give an example of persuasive messages that you might need to create in each of the following contexts: academic, professional, personal, and civic. Then do the same thing for persuasive messages you may receive.

2. To help ensure that your persuasive speech topic is persuasive and not informative, identify the claims, evidence, and warrants you may use in your argument. In addition, write a thesis statement that refutes your topic idea and identify evidence and warrants that could support that counterargument.

3. Determine if your speech is primarily a proposition of fact, value, or policy. How can you tell? Identify an organizational pattern that you think will work well for your speech topic, draft one sentence for each of your main points, and arrange them according to the pattern you chose.


  1. Ethos, or credibility, is composed of three dimensions: competence, trustworthiness, and dynamism. Of those dimensions, which is most important for you when judging someone’s credibility and why?
  2. Recount a time when you experienced cognitive dissonance. What was the new information and what did it clash with? What coping strategies, of the ones discussed in the chapter, did you use to try to restore cognitive balance?
  3. How ethical do you think it is for a speaker to rely on fear appeals? When do fear appeals cross the line?
  4. Imagine that you will be delivering a persuasive speech to a group of prospective students considering attending your school. What could you say that would appeal to their safety needs? Their social needs? Their self-esteem needs?

Part Two

We have another persuasive speech presentation to review. Please watch the TED TALK below:

Your assignment is to do the following:

1. Review the TED TALK in 10 sentences. Explained what you liked about the speech? Explain what you didn’t like about the speech? What would you have done differently? What stood out to you? Was it effective?

Part Three

We are in the beginning stages of preparing your persuasive speech outline. Please watch the video below:

I want you to write SIX things you learned and how you plan to apply those lessons in your persuasive speech presentation.


Please note: The video does not include a section on the preview of main points. That is something that is MANDATORY for our purposes.

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