ECOM-421: E-Busi.Strategies&Busi. Models


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Group Project Assignment Part 2

Submission: End of Week 11 (Saturday, 11th November 2023) Marks: 15

1.Porter’s Five Forces Analysis of the company (3 Marks).Do Porter’s Five Forces Analysis of the company.

2.Compare the business strategy of the company with one of its competitors

(3 Marks).Select any one competitor of the company and do a comparison of their business strategies.

3.Suggestions to the company to deal with the COVID-19 pandemic (3 Marks).As a Project Intern, suggest your suggestions to the company to overcome the challenges created due to the COVID-19 pandemic.

4.Design a business plan for the company (3 Marks).As a Project Intern, design a business plan/business strategy to help the company in increasing its revenue either by suggesting the company to starting a new business unit or by launching a new product or services.

5.Learnings from this project (2 Marks).Write any five key learnings after finishing this project.

References (1 Mark).

Write all the sources using the APA style of referencing. In case of a wrong referencing style, your group will lose 1 mark. Learn how to refer a website, article, and such sources


Group Project Assignment Part 3: Group Presentation submission & Group Presentation

Submission: End of Week 11 (Saturday, 11th November 2023) Marks: 10

Make a power-point presentation for your Group Project Assignment based on Part 1 and Part 2 work mentioning all the stated contents and upload it on Blackboard. For preparing the power-point presentation, there must be a minimum of 10 slides in the presentation with a good background design, readable font size, and style with the appropriate color.

The presentation must have the following format:

§ First slide: Group members’ name and Student id & Group Project Assignment Number

§ Porter’s Five Forces Analysis of the company

§ Business strategies comparison with one of its competitor

§ Suggestions to the company to deal with the COVID-19 pandemic

§ Business plan for the company

§ Learnings from this project

§ References

Note: Group Project Assignment Part 3 (10 Marks = 5 Marks for Group Presentation submission & 5 Marks for Group Presentation in the class i.e. Virtual/F2F)

Presentation schedule: 03rd to 06th December 2023 (Week-14)

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